Glow-in-the-dark Nissan should grab everyone's attention

Nissan is getting really creative in promoting its electric car. In Sept. 2014, the company created a custom pickup variant of the car, a one-of-a-kind affair

And this week the company showed off a Leaf with glow-in-the-dark paint

The car will not be widely available for purchase for now, Engadget claims, so why do it? Nissan says the idea is to showcase how the car is helping an increasing number of people to convert to solar energy at home.

See also: Electric vehicle sales rose 23% last year in the U.S.

The reasoning is simple: Running costs of an electric car are already quite low, but you do have to charge them, and most consumers do that at home, according to Nissan UK Read more...

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